Nova City Ballet
Nova City Ballet
Nova City Ballet launched as a new dance studio in a highly competitive region. With only a logo to start, they needed a full brand identity and an online presence that matched the elite standard of their training and facilities.
Strategy
We paired a social-led content rollout with a cinematic video campaign that pushed the boundaries of what dance studio marketing could look like. Our mix of elite imagery, strategic storytelling and targeted messaging captured attention fast.
Our Approach
We built the brand from the ground up, crafting a full identity, social strategy and visual direction. With no existing following, the focus was on positioning Nova City Ballet as both high-performance and highly desirable from day one.
Results
Within their first month, Nova City Ballet grew to over 1,000 followers organically. Their paid campaign delivered 47 high-intent leads ready to enrol. By the end of the three-month project, they were fully equipped to take content in-house with a strategy, templates and toolkit built to last.
“Launching in such a competitive region was daunting, but Curator made it seamless. They built our brand and online presence from the ground up, and within weeks we had 1,000+ followers, quality leads, and an identity that matched the elite standard of our training.”
Courtney Coburn, Nova City Ballet
Ready to stop winging it?
If you're tired of playing catch-up online, we can help. Let's make content that actually works.